with ALC Member Frankie Brown, Director of Admissions and Financial Aid & Dr. Philip McAdoo, Director of Equity, Justice and Community, Sidwell Friends School (DC)

This video offers some ideas about the ways all school diversity professionals and admissions/financial aid directors can coordinate their efforts and messages in support of the school's mission. We'll discuss aspects of setting recruitment goals, getting to know families, advocating for applicants, welcoming new students and ongoing retention efforts.