Tuition Elasticity: Does Price Impact Demand for Independent Schools? - Video
Presenter: Steve Robinson, Ph.D., President, Southern Association of Independent Schools (SAIS)
The economic principle of elasticity refers to the relationship between price and demand when selling goods. This presentation discusses the relationship between the cost of tuition and enrollment in independent schools. The ongoing debate over this relationship will be discussed, along with suggestions for determining the elasticity of your school's tuition and the imperative to take a strategic and intentional approach when setting tuition.
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