March Madness! Yielding Chinese Applicants

With Chris Boehner, Executive Director, Vericant & Leo Marshall, Director of Admission and Financial Aid, The Webb Schools (CA)

Whether you’ve narrowed it down to the Sweet Sixteen, Elite Eight or Final Four, it’s time to play the enrollment game. If the Chinese market wasn’t complicated enough, yielding top applicants has proven to be even more precarious. We’ll explain how Chinese families, agents, and students perceive and play the game, and then contrast this with current admission strategies. Finally, we’ll share tips and techniques to increase the likelihood of enrolling your top Chinese picks.