The Business of Enrollment: An Interview with Jeff Shields [Podcast Ep.4]

In this episode we talk with Jeff Shields, president and CEO of the National Business Officers Association (NBOA), about the business of enrollment management.

Released May 30, 2018

In this episode, we sat down with Jeff Shields, president and CEO of the National Business Officers Association (NBOA), to discuss a range of topics, from what to expect from the next wave of school business leaders, to tuition elasticity and resets, to what the partnership between the admission and business offices should look like. Listen to his take on why smaller schools often struggle more with enrollment.

About the Author

Peter Baron and Hans Mundahl

Peter Baron is EMA's chief member relations officer, responsible for the creation and oversight of our external programs as well as our membership promise. He oversees marketing and communications, member recruitment and retention, and outreach functions, as well as leadership training programs, research, and other related strategic initiatives. With a career spent in product development, sales, relationship development, and marketing, Peter's success has been built on listening to schools' and families' needs. Hans Mundahl has been an educator since 1995, when he first stepped into the classroom as a Fulbright exchange teacher in the former East Germany. Since then, Hans has taught in a variety of settings, including as an Outward Bound instructor, classroom teacher, house parent, and academic tutor. Hans served as an admission officer, strategic planning liaison, and experiential learning program head before focusing on academic technology integration. He is the head of school at Sant Bani School (NH).

More Content by Peter Baron and Hans Mundahl
Previous Podcast
Getting a "Degree" in Enrollment Management: An interview with Jerry Lucido [Podcast Ep.5]
Getting a "Degree" in Enrollment Management: An interview with Jerry Lucido [Podcast Ep.5]

In this episode we talk with Jerry Lucido, USC Center for Enrollment Research Policy & Practice, about gett...

Next Podcast
Demographics in Enrollment Management: An interview with Peace Bransberger [Podcast Ep.3]
Demographics in Enrollment Management: An interview with Peace Bransberger [Podcast Ep.3]

In this episode we talk with Peace Bransberger, senior research analyst for the Western Interstate Commissi...