Meeting the Expectations of Today’s Independent School 'Buyers' [Podcast Ep.27]

Your school has dedicated departments focused on the experience of parents before they select your school (admissions) and after they graduate (alumni). But who owns the experience of parents while their child is enrolled? On this episode of The Enrollment Spectrum Podcast Jill Goodman of Jill Goodman Consulting asks this compelling question and offers advice for schools who want to develop a strategic retention plan.

About the Author

Peter Baron and Hans Mundahl

Peter Baron is EMA's chief member relations officer, responsible for the creation and oversight of our external programs as well as our membership promise. He oversees marketing and communications, member recruitment and retention, and outreach functions, as well as leadership training programs, research, and other related strategic initiatives. With a career spent in product development, sales, relationship development, and marketing, Peter's success has been built on listening to schools' and families' needs. Hans Mundahl is EMA's director of professional development and has been an educator since 1995, when he first stepped into the classroom as a Fulbright exchange teacher in the former East Germany. Since then, Hans has taught in a variety of settings, including as an Outward Bound instructor, classroom teacher, house parent, and in higher ed. Hans has served in just about every role possible in an independent school including as an admission officer, program leader, trustee, and head of school.

More Content by Peter Baron and Hans Mundahl
Previous Podcast
How to Create a Winning School Brand [Podcast Ep.28]
How to Create a Winning School Brand [Podcast Ep.28]

Whether you work at a small school or a larger institution you understand the value of your brand. But how ...

Next Podcast
From Onboarding to Retention with Avery Coonley School [Podcast Ep.26]
From Onboarding to Retention with Avery Coonley School [Podcast Ep.26]

Rebecca Malotke-Meslin, Director of Enrollment and Financial Aid at the Avery Coonley School shares details...