Emily Cretella

Emily Cretella is an EMA featured expert, strategic storyteller, content marketer, and school marketer’s best business friend. The owner of Cursive Content, Emily helps school marketers tell powerful stories that attract dream families, increase inquiries and enrollment, strengthen communities, and grow school influence.

  • Refresh Your School Storytelling During COVID-19

    Refresh Your School Storytelling During COVID-19

    If you’re feeling scattered and unfocused as you try to conduct business as usual and simultaneously adjust to working from home, you’re not alone.

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  • A Critical Marketing Tactic for Virtual Admissions

    A Critical Marketing Tactic for Virtual Admissions

    You know when you see an ad on Facebook that just … speaks to you? Even if it’s for a product or service that you’ve never heard of, and never thought about?

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  • Do You Have a Crisis Communications Plan?

    Do You Have a Crisis Communications Plan?

    Don’t panic — it’s time to talk crisis communications. The way you choose to communicate in a crisis reflects your school’s brand, personality, community, and so much more.

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  • Virtual Admissions: Tips for Bringing Your In-Person Process Online

    Virtual Admissions: Tips for Bringing Your In-Person Process Online

    Independent schools are rushing to transform their admissions process to fit the new “normal” of COVID-19 social distancing. How can you bring such a complex experience online?

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