The Enrollment Management Association

  • What Do You See When You Look Out Your Window?

    What Do You See When You Look Out Your Window?

    When you look out your office window, do you see a verdant campus and a vibrant student body? Maybe you see your favorite building or a lovely tree.

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  • Lakeside School Leverages the Character Skills Snapshot for a Holistic Admissions Process2:26

    Lakeside School Leverages the Character Skills Snapshot for a Holistic Admissions Process

    Associate Head of School and Director of Admissions and Financial Aid at Lakeside School (WA), discusses how his school uses the Character Skills Snapshot in their admissions process

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  • 2019-2020 SSAT Standard Test Dates

    2019-2020 SSAT Standard Test Dates

    Mark your calendars for the upcoming academic year! The SSAT Standard test administration schedule for testing year 2019-20 is below. Student registration for these dates will be available online...

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  • The Case for an Enrollment Manager and Admission Director

    The Case for an Enrollment Manager and Admission Director

    Allison Letourneau, Associate Head of School for Enrollment Management, The White Mountain School (NH)Peter Wickman, Director of Admission and Financial Aid, The White Mountain School (NH)There’s...

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  • Announcing our 2018 Award Recipients

    Announcing our 2018 Award Recipients

    Congratulations to Our Award Winners! We are pleased to announce the recipients of our annual awards, presented at the 2018 Annual Conference this past September in San Diego. David Baker,...

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  • ALC Focuses on Building Leadership Capacity

    ALC Focuses on Building Leadership Capacity

    by Eric Barber and Heather Eckert, ALC co-chairs The Admission Leadership Council (ALC) is excited to have a new space in each issue of The Yield to share our work with you. The ALC just...

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  • School Profile: St. Timothy’s School

    School Profile: St. Timothy’s School

    School Overview Location: Stevenson, MarylandEnrollment: 200Type of School: Girls’ boarding and day school for grades 9-12 Describe the attributes that characterize St. Timothy’s and make it...

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  • Three x 3: Access and Applications

    Three x 3: Access and Applications

    The Yield asked three directors from community-based organizations (CBOs) to provide insight into the unique challenges facing students and families new to independent schools and how the...

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  • Fairness in Testing

    Fairness in Testing

    by Keith Wright, Ph.D., director of psychometrics, The Enrollment Management Association Given the heightened focus on standardized testing in today’s media, it is not surprising that...

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  • Heading Off Summer Melt at the Pass, Barbecue Style!

    Heading Off Summer Melt at the Pass, Barbecue Style!

    by Jim Rieder, head of admissions, West Island College (Alberta, Canada) West Island College (WIC) is a coeducational independent day school for grades 7-12 located in Calgary, Alberta, Canada....

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  • Changing Data Protection Law: What’s Coming, How to Prepare

    Changing Data Protection Law: What’s Coming, How to Prepare

    by Mark Orchison, managing director, 9ine Consulting Data protection law is changing on a global scale. Initiated in part by the General Data Protection Regulation (GDPR), a regulation in EU law...

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  • Community Book Clubs: Breaking Down Barriers

    Community Book Clubs: Breaking Down Barriers

    by Nishant Mehta, head of school, The Children’s School (GA) Families choose K-12 independent schools to give their children a competitive advantage in life. We teach the whole child because...

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  • In Perpetuity: Common Questions about Enrollment Contracts

    In Perpetuity: Common Questions about Enrollment Contracts

    by Debra P. Wilson, general counsel, National Association of Independent Schools (NAIS) and incoming president of the Southern Association of Independent Schools (SAIS) As we once again enter...

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  • Member Spotlight: Ann R. Miller

    Member Spotlight: Ann R. Miller

    Ann R. Miller, director of enrollment and financial aid, Greens Farms Academy (CT) Why do you belong to The Enrollment Management Association? I have been a member of The Enrollment Management...

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  • The View from 30,000 Feet

    The View from 30,000 Feet

    Experts on the latest trends impacting enrollment management in our schools Sometimes to see more clearly, it helps to take a step back and listen to others’ perspectives. The Yield spoke with...

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  • An Interview with LGBTQ Advocacy Pioneer Julie Mencher

    An Interview with LGBTQ Advocacy Pioneer Julie Mencher

    Julie Mencher, MSW, is a psychotherapist, consultant, educator, and trainer in private practice. All students need a welcoming, safe, and supportive school environment to best develop...

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  • The Interview: Am I Buying or Am I Selling?

    The Interview: Am I Buying or Am I Selling?

    by Sam Washington For more than a quarter of a century, I have interviewed students as a part of the admission process to independent schools. While my estimated 5,000 or so interview hours...

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  • School Profile: The York School

    School Profile: The York School

    School Overview Ontario, Canada Enrollment: 675 Type of school: Coeducational Day School Praveen, what are the most notable differences between independent school and graduate school admission?...

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  • This Could Be Your School Too!

    This Could Be Your School Too!

    by Robert Andreas In spring 2016, my alma mater, King's Academy (Jordan), was in search of a yield video. It would be the first of its kind and its purpose would be to bolster yield numbers....

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  • Member Spotlight: Jennifer Rosen

    Member Spotlight: Jennifer Rosen

    The Yield sat down with member Jennifer Rosen, director of admission at Isidore Newman School (LA), for a brief interview. Why do you belong to The Enrollment Management Association? EMA has...

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